• The "Ad-Free Means Ad-Free Act" requires the FTC to issue regulations prohibiting video streaming services from advertising or offering ad-free subscriptions and then adding advertisements within one year of the initial subscription date (or the contract length, whichever is longer)
• The prohibition also applies if a subscriber cancels and re-enrolls, barring the provider from adding ads within one year of re-enrollment (or the contract length, whichever is longer)
• Violations are treated as unfair or deceptive acts or practices under the Federal Trade Commission Act and enforced by the FTC

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